{"id":73,"date":"2024-05-23T11:24:40","date_gmt":"2024-05-23T02:24:40","guid":{"rendered":"https:\/\/sairu.co.jp\/guide\/partner-business\/?post_type=column&#038;p=73"},"modified":"2024-06-24T10:29:23","modified_gmt":"2024-06-24T01:29:23","slug":"%e3%83%91%e3%83%bc%e3%83%88%e3%83%8a%e3%83%bc%e3%83%93%e3%82%b8%e3%83%8d%e3%82%b9%e3%81%a8%e3%81%af","status":"publish","type":"column","link":"https:\/\/sairu.co.jp\/guide\/partner-business\/column\/20240523_73\/","title":{"rendered":"\u30d1\u30fc\u30c8\u30ca\u30fc\u30d3\u30b8\u30cd\u30b9\u3068\u306f"},"content":{"rendered":"\n<p>\u306f\u3058\u3081\u306b\u3001\u672c\u30ac\u30a4\u30c9\u306b\u304a\u3051\u308b\u30d1\u30fc\u30c8\u30ca\u30fc\u30d3\u30b8\u30cd\u30b9\u306e\u5b9a\u7fa9\u3001\u30d1\u30fc\u30c8\u30ca\u30fc\u30d3\u30b8\u30cd\u30b9\u306e\u304a\u3082\u306a\u30d7\u30ec\u30a4\u30e4\u30fc\u3068\u30d1\u30fc\u30c8\u30ca\u30fc\u3068\u306e\u5951\u7d04\u5f62\u614b\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u30d1\u30fc\u30c8\u30ca\u30fc\u30d3\u30b8\u30cd\u30b9\u306e\u5b9a\u7fa9<\/h2>\n\n\n\n<p>\u30d1\u30fc\u30c8\u30ca\u30fc\u30d3\u30b8\u30cd\u30b9\u3068\u306f\u3001<strong>\u30e1\u30fc\u30ab\u30fc\u304c\u7b2c\u4e09\u8005\u306e\u30d1\u30fc\u30c8\u30ca\u30fc\u3068\u5354\u696d\u3057\u3066\u81ea\u793e\u306e\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u9867\u5ba2\u306b\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3001\u63d0\u4f9b\u3059\u308b\u4ed5\u7d44\u307f\u3092\u3064\u304f\u308b\u3053\u3068<\/strong>\u3092\u6307\u3057\u307e\u3059\u3002\u30a2\u30e1\u30ea\u30ab\u306e\u8abf\u67fb\u4f1a\u793e\u3067\u3042\u308bForrester\u793e\u306e\u300e<a href=\"https:\/\/www.forrester.com\/blogs\/through-channel-marketing-represents-the-third-stage-for-sales-and-marketing-leaders\/\" target=\"_blank\" rel=\"noreferrer noopener\">Through-Channel Marketing Represents The Third Stage For Sales And Marketing Leaders<\/a>\u300f\u306b\u3088\u308c\u3070\u3001\u4e16\u754c\u306e\u5546\u53d6\u5f15\u306e75\uff05\u304c\u30d1\u30fc\u30c8\u30ca\u30fc\u3092\u7d4c\u7531\u3057\u3066\u3044\u308b\u3082\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u65e5\u672c\u3067\u3082\u3001\u53e4\u304f\u304b\u3089\u591a\u304f\u306e\u30e1\u30fc\u30ab\u30fc\u304c\u30d1\u30fc\u30c8\u30ca\u30fc\u30d3\u30b8\u30cd\u30b9\u306b\u53d6\u308a\u7d44\u3093\u3067\u304d\u307e\u3057\u305f\u3002\u30c7\u30a3\u30b9\u30c8\u30ea\u30d3\u30e5\u30fc\u30bf\u30fc\u3084\u4ee3\u7406\u5e97\u5378\u3068\u547c\u3070\u308c\u308bSB 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href=\"https:\/\/www.chusho.meti.go.jp\/koukai\/chousa\/chu_kigyocnt\/2023\/231213chukigyocnt.html\">\u4e2d\u5c0f\u4f01\u696d\u5e81\uff1a\u4e2d\u5c0f\u4f01\u696d\u30fb\u5c0f\u898f\u6a21\u4e8b\u696d\u8005\u306e\u6570(2021\u5e746\u6708\u6642\u70b9)\u306e\u96c6\u8a08\u7d50\u679c\u3092\u516c\u8868\u3057\u307e\u3059\uff08\u4e2d\u5c0f\u4f01\u696d\u5e81\uff09<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u30d1\u30fc\u30c8\u30ca\u30fc\u30d3\u30b8\u30cd\u30b9\u306e\u304a\u3082\u306a\u30d7\u30ec\u30a4\u30e4\u30fc<\/h2>\n\n\n\n<p>\u30d1\u30fc\u30c8\u30ca\u30fc\u30d3\u30b8\u30cd\u30b9\u306e\u304a\u3082\u306a\u30d7\u30ec\u30a4\u30e4\u30fc\u306f\u3001\u30e1\u30fc\u30ab\u30fc\u3001\u30d1\u30fc\u30c8\u30ca\u30fc\u3001\u9867\u5ba2\u306e3\u3064\u3067\u3059\u3002\u4e00\u53e3\u306b\u30d1\u30fc\u30c8\u30ca\u30fc\u3068\u3044\u3063\u3066\u3082\u3001\u3055\u307e\u3056\u307e\u306a\u5951\u7d04\u5f62\u614b\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><thead><tr><th>\u30d7\u30ec\u30a4\u30e4\u30fc<\/th><th>\u304a\u3082\u306a\u5f79\u5272<\/th><\/tr><\/thead><tbody><tr><td>\u30e1\u30fc\u30ab\u30fc\u3001\u30d9\u30f3\u30c0\u30fc<\/td><td>\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306e\u958b\u767a\u3092\u884c\u3046\u4f01\u696d\uff08\u81ea\u793e\uff09<\/td><\/tr><tr><td>\u30d1\u30fc\u30c8\u30ca\u30fc<\/td><td>\u30e1\u30fc\u30ab\u30fc\u3001\u30d9\u30f3\u30c0\u30fc\u306e\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306e\u8ca9\u58f2\u3092\u884c\u3046\u4f01\u696d\u3002\u3055\u307e\u3056\u307e\u306a\u547c\u79f0\u30fb\u5951\u7d04\u5f62\u614b\u304c\u3042\u308b<\/td><\/tr><tr><td>\u9867\u5ba2<\/td><td>\u30e1\u30fc\u30ab\u30fc\u3001\u30d9\u30f3\u30c0\u30fc\u306e\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u8cfc\u5165\u30fb\u5229\u7528\u3059\u308b\u4eba\u3084\u4f01\u696d\uff08\u30a8\u30f3\u30c9\u30e6\u30fc\u30b6\u30fc\uff09<\/td><\/tr><\/tbody><\/table><figcaption class=\"wp-element-caption\">\u30d1\u30fc\u30c8\u30ca\u30fc\u30d3\u30b8\u30cd\u30b9\u306e\u304a\u3082\u306a\u30d7\u30ec\u30a4\u30e4\u30fc<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">\u30d1\u30fc\u30c8\u30ca\u30fc\u306e\u63d0\u643a\u5f62\u614b\u3068\u672c\u30ac\u30a4\u30c9\u306e\u5bfe\u8c61\u7bc4\u56f2<\/h2>\n\n\n\n<p>\u6b21\u306e\u8868\u306e\u3068\u304a\u308a\u3001\u30d1\u30fc\u30c8\u30ca\u30fc\u3068\u306e\u63d0\u643a\u5f62\u614b\u306b\u306f\u3055\u307e\u3056\u307e\u306a\u7a2e\u985e\u304c\u3042\u308a\u307e\u3059\u3002\u305f\u3060\u3057\u3001\u672c\u30ac\u30a4\u30c9\u3067\u306f\u3001<strong>\u8cc7\u672c\u63d0\u643a\u306e\u306a\u3044OEM\u3001\u5378\u58f2\uff08\u518d\u8ca9\uff09\u3001\u53d6\u6b21\u3001\u7d39\u4ecb\u306e4\u3064\u306b\u30b9\u30b3\u30fc\u30d7\u3092\u8a2d\u5b9a\u3057\u3066\u89e3\u8aac<\/strong>\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><thead><tr><th>\u547c\u79f0<\/th><th>\u304a\u3082\u306a\u5f79\u5272<\/th><\/tr><\/thead><tbody><tr><td>\u30c7\u30a3\u30b9\u30c8\u30ea\u30d3\u30e5\u30fc\u30bf\u30fc<\/td><td>\u4e00\u6b21\u30d1\u30fc\u30c8\u30ca\u30fc\u3002\u30e1\u30fc\u30ab\u30fc\u304b\u3089\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u4ed5\u5165\u308c\u3066\u3001\u4e8c\u6b21\u30d1\u30fc\u30c8\u30ca\u30fc\uff08\u30ea\u30bb\u30e9\u30fc\uff09\u306b\u5378\u3059\u7acb\u5834\u3002\u30ea\u30bb\u30e9\u30fc\u3068\u306f\u53b3\u5bc6\u306b\u306f\u7570\u306a\u308b\u304c\u3001\u56fd\u5185\u3067\u306f\u540c\u7fa9\u8a9e\u3068\u3057\u3066\u8a9e\u3089\u308c\u308b\u3053\u3068\u3082\u591a\u3044<\/td><\/tr><tr><td>\u30ea\u30bb\u30e9\u30fc\u3001\u30d1\u30fc\u30c8\u30ca\u30fc\u3001\u7279\u7d04\u5e97\u3001\u4ee3\u7406\u5e97\u3001\u30bb\u30fc\u30eb\u30b9\u30d1\u30fc\u30c8\u30ca\u30fc<\/td><td>\u30e1\u30fc\u30ab\u30fc\u3001\u307e\u305f\u306f\u30c7\u30a3\u30b9\u30c8\u30ea\u30d3\u30e5\u30fc\u30bf\u30fc\u304b\u3089\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u4ed5\u5165\u308c\u3066\u9867\u5ba2\u306b\u8ca9\u58f2\u3059\u308b\u7acb\u5834\u3002\u4ef2\u4ecb\uff08\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\uff09\u65b9\u5f0f\u3001\u518d\u8ca9\u65b9\u5f0f\u304c\u3042\u308b<\/td><\/tr><tr><td>\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u30d1\u30fc\u30c8\u30ca\u30fc\u3001\u30b7\u30b9\u30c6\u30e0\u30a4\u30f3\u30c6\u30b0\u30ec\u30fc\u30bf\u30fc\uff08SIer\uff09<\/td><td>\u30e1\u30fc\u30ab\u30fc\u304b\u3089\u4ed5\u5165\u308c\u305f\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u81ea\u793e\u306e\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3068\u7d44\u307f\u5408\u308f\u305b\u3066\u9867\u5ba2\u306b\u63d0\u6848\u3059\u308b<\/td><\/tr><tr><td>OEM\u30d1\u30fc\u30c8\u30ca\u30fc<\/td><td>\u30e1\u30fc\u30ab\u30fc\u306e\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u81ea\u793e\u30d6\u30e9\u30f3\u30c9\u3068\u3057\u3066\u8ca9\u58f2\u3059\u308b<\/td><\/tr><tr><td>\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u30d1\u30fc\u30c8\u30ca\u30fc<\/td><td>\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u3092\u62c5\u3046\u3002\u30b7\u30b9\u30c6\u30e0\u30a4\u30f3\u30c6\u30b0\u30ec\u30fc\u30bf\u30fc\uff08SIer\uff09\u304c\u517c\u306d\u308b\u5834\u5408\u3082\u3042\u308b<\/td><\/tr><tr><td>\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u30d1\u30fc\u30c8\u30ca\u30fc\u3001<br>\u30d7\u30ed\u30c0\u30af\u30c8\u30d1\u30fc\u30c8\u30ca\u30fc<\/td><td><br>\u6280\u8853\u652f\u63f4\u306e\u307b\u304b\u3001\u30e1\u30fc\u30ab\u30fc\u306e\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306e\u6a5f\u80fd\u62e1\u5f35\u3084\u9023\u643a\u3059\u308b\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306e\u958b\u767a\u3092\u884c\u3046\u3002\u8ca9\u58f2\u306f\u3057\u306a\u3044\u30b1\u30fc\u30b9\u304c\u591a\u3044<\/td><\/tr><\/tbody><\/table><figcaption class=\"wp-element-caption\">\u30d1\u30fc\u30c8\u30ca\u30fc\u306e\u547c\u79f0\u3068\u5f79\u5272<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/sairu.co.jp\/guide\/partner-business\/wp-content\/uploads\/sites\/3\/2024\/05\/img_p.012@3x1.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1385\" height=\"679\" src=\"https:\/\/sairu.co.jp\/guide\/partner-business\/wp-content\/uploads\/sites\/3\/2024\/05\/img_p.012@3x1.png\" alt=\"\u56f3\u7248\uff1a\u672c\u30ac\u30a4\u30c9\u306e\u5bfe\u8c61\u7bc4\u56f2\u304b\u3069\u3046\u304b\u3092\u5224\u65ad\u3059\u308b\u30d5\u30ed\u30fc\u30c1\u30e3\u30fc\u30c8\" class=\"wp-image-76\" srcset=\"https:\/\/sairu.co.jp\/guide\/partner-business\/wp-content\/uploads\/sites\/3\/2024\/05\/img_p.012@3x1.png 1385w, https:\/\/sairu.co.jp\/guide\/partner-business\/wp-content\/uploads\/sites\/3\/2024\/05\/img_p.012@3x1-300x147.png 300w, https:\/\/sairu.co.jp\/guide\/partner-business\/wp-content\/uploads\/sites\/3\/2024\/05\/img_p.012@3x1-1024x502.png 1024w, https:\/\/sairu.co.jp\/guide\/partner-business\/wp-content\/uploads\/sites\/3\/2024\/05\/img_p.012@3x1-768x377.png 768w\" sizes=\"auto, (max-width: 1385px) 100vw, 1385px\" \/><\/a><figcaption class=\"wp-element-caption\">\u672c\u30ac\u30a4\u30c9\u306e\u5bfe\u8c61\u7bc4\u56f2<\/figcaption><\/figure>\n","protected":false},"author":2,"featured_media":0,"template":"","column-cat":[3],"class_list":["post-73","column","type-column","status-publish","hentry","column-cat-3"],"_links":{"self":[{"href":"https:\/\/sairu.co.jp\/guide\/partner-business\/wp-json\/wp\/v2\/column\/73","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sairu.co.jp\/guide\/partner-business\/wp-json\/wp\/v2\/column"}],"about":[{"href":"https:\/\/sairu.co.jp\/guide\/partner-business\/wp-json\/wp\/v2\/types\/column"}],"author":[{"embeddable":true,"href":"https:\/\/sairu.co.jp\/guide\/partner-business\/wp-json\/wp\/v2\/users\/2"}],"wp:attachment":[{"href":"https:\/\/sairu.co.jp\/guide\/partner-business\/wp-json\/wp\/v2\/media?parent=73"}],"wp:term":[{"taxonomy":"column-cat","embeddable":true,"href":"https:\/\/sairu.co.jp\/guide\/partner-business\/wp-json\/wp\/v2\/column-cat?post=73"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}